FESTIVAL CINEMA PARADISO,GRAND PALAIS, PARIS

Event • Art direction • Branding • Print & Digital  
Client : MK2
CINEMA PARADISO won the french art directors Club  ' Event of the Year Award 2016 ' •


EN > ‘Cinema Paradiso’ is a 11-days festival dedicated to movies, food and clubbing housed at the Grand Palais, one of Paris’ most prestigious venue. For the occasion, the Grand Palais was transformed into a giant theater containing 2,000 seats, a facility worthy of the biggest nightclubs of France, a bowling alley and a gourmet restaurant.

We designed an overall identity of Cinema Paradiso for the Paris-based movie production and sales company mk2; which includes logo, poster, newspaper, signage, invitations and branding

 

 

‘Cinema Paradiso’ is all about providing audiences with a unique experience before, during and after movies

FR > “Cinema Paradiso” revenait au Grand Palais pour une expérience de cinéma, de gastronomie et
de clubbing. Pour l’occasion, le Grand Palais fut transformé en un cinéma géant contenant 2000 sièges, un nightclub, un bowling
et un restaurant gastronomique.

Nous avons réalisé la charte graphique de l’évènement organisé par la société de production et de diffusion mk2. Incluant le logo, affiche, journal de l’évènement et signalétique. 


 Photos : © Flavien Prioreau, Victor Malecot & Hlenie - Scenography : Martin Mery - 2015